Theory is important, but it is now time to gain hard skills for your future job thanks to real simulation.
Students of the post graduate Master in Marketing and Digital Communication Strategy had the opportunity to utilize the GAMS which is based on gamification.
The simulation method enforced our students’ efficiency and self-control.
Efficiency: even a small input mistake affects the score; self-control: every step of the challenge has a countdown time and when this elapses, it affects the score. The tool challenges students to use an immediate logic for problem solving and trains students to accuracy with no second chances.
The GAMS is the winning-edge solution for marketing students to put what they are learning only through theory into practice.
Challenge after challenge, students will be able to acquire unique expertise in Advertising and Marketing technology that will represent their competitive advantage in the job market.
I wish I could have had GAMS when I was a student!
The gams is a great platform to put what we have learned through theoretical education into practice. It offers many features. I could simulate the creation of a data-driven advertising campaign. Step by step, the GAMS lead me to reproducing the job as in a programmatic media agency.
It is very intuitive and well structured, I strongly recommend to give it a try.